GWI Gaming Survey

All Personas

The answers to this question are available in our pro account.

Pick a different question to explore or speak to a member of our team to learn more about this question.

We can walk you through our platform and show you why top brands like Google, Spotify and Microsoft use GWI for their consumer research.

Choose audience:

This Segmentation is generated based on answers to a variety of questions from GWI Core

Brand-loyalists (From Q2 2021)

Career Focused Parents (From Q2 2023)

Daredevils (From Q2 2021)

Early Adopters (From Q2 2021)

Foodies (From Q2 2023)

Gamers (From Q2 2023)

Go-Getters (From Q2 2021)

Health Technologists (From Q2 2021)

Jet-setters (From Q2 2023)

Memers (From Q2 2021)

Mobile Dependents (From Q2 2021)

New Expecting Parents (From Q2 2023)

Online Activists (From Q2 2021)

Parental Investors (From Q2 2023)

Parenting Focused Workers (From Q2 2021)

Progressives (From Q2 2021)

Shopaholics (From Q2 2023)

Smart Connectors (From Q2 2021)

Social Fashionista (From Q2 2021)

Socialites (From Q2 2021)

Social Learners (From Q2 2021)

Social Media Scrollers (From Q2 2021)

Social Shoppers (From Q2 2021)

Social TV Viewers (From Q2 2023)

Sports Fans (From Q2 2023)

Tech Confident (From Q2 2021)

Tech Suspicious (From Q2 2021)

Tech Trackers (From Q2 2021)

Thrifty Parents (From Q2 2023)

Traditionalists (From Q2 2021)

Traditional Parents (From Q2 2021)

Trend-Setters (From Q2 2021)

Young Parent (From Q2 2021)

Esports Fans (From Q2 2021 To Q4 2022)

Social Gamers (From Q2 2021 To Q4 2022)