GWI Gaming Survey

Esports Fan Engagement Types

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Choose audience:

Which of these do you do?

Listen to esports podcasts

Purchase cryptocurrencies / fan tokens (e.g. Socios)

Purchase digital collectibles (e.g. Non-Fungible Tokens / NFTs)

Purchase esports collectibles

Purchase official esports merchandise

Visit experiential spaces (e.g. playing a game in venues)

Visit fan zones (e.g. public viewing areas for your team’s matches)

Watch esports documentaries

Watch fan content

Watch official content (e.g. team/league)

Access content in the metaverse (to Q2 2022)

None of these