GWI Travel Survey
Purchase Journey on Websites / Apps
Choose audience:
Thinking about vacations, which of the following do you use to…
Research Vacations » Website on a mobile device (e.g. smartphone or tablet)
48%
Book accommodation » Website on a mobile device (e.g. smartphone or tablet)
42.5%
Book transport » Website on a mobile device (e.g. smartphone or tablet)
42.5%
Book transport » App on a mobile device (e.g. smartphone or tablet)
Book accommodation » App on a mobile device (e.g. smartphone or tablet)
Research Vacations » App on a mobile device (e.g. smartphone or tablet)
Research Vacations » Website on a desktop / PC
Book accommodation » Website on a desktop / PC
Book transport » Website on a desktop / PC
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