GWI Automotive Survey
Research Sources Considered
Choose audience:
Which other source(s) would you consider using to research a car brand or model?
Local car dealership / salesperson
45.9%
Consumer review sites
45.8%
Conversations with friends / family /colleagues
44.9%
The manufacturer's website
Specialized online automotive marketplaces
Specialist / independent review sites (e.g. forums / blogs)
Video reviews
Online news / newspaper reviews
Social media posts from friends / family / colleagues
The manufacturer's social media page
Specialist magazines
Social media posts from famous / well-known individuals
Physical newspaper reviews
None of these
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