June 2024 Zeitgeist Survey
Preferred Purchases In-Store
Choose audience:
Which of the following do you typically prefer to purchase in-store?
Groceries
29.3%
Personal effects (e.g. clothing, shoes, fragrances, etc.)
17.5%
Medicines / healthcare items
14.7%
Beauty / personal care
14.5%
Alcohol
14.4%
Home & furniture items
12%
Electronics
9%
Automotive & transport
7.5%
Luxury goods
6.7%
Leisure & entertainment items (e.g. video games, films)
4.7%
Financial products (e.g. banks, insurance)
4.6%
Travel & leisure (e.g. hotels, flights, restaurants)
2.7%
Software / apps
2.3%
None of these
1.6%
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