GWI Core Survey
Travel Influences
Choose audience:
Which of these have most impact on where you travel for a vacation?
Value for money
28.2%
Relaxing experience
23.7%
Weather / time of year
20.4%
Local food & beverage experience
Cultural experience
Once in a lifetime experience
Good facilities for children / families
Being able to visit friends / family
Recommendation from friends / family
Distance required to travel
Special offers / deals
Ease of traveling e.g. direct journey, no visa / vaccinations needed
Outdoor adventure activities
Transportation available on the trip
Somewhere with great photo opportunities
Online reviews from other travelers
Familiarity with the destination i.e. places you've visited before
Seeing the destination featured in a TV show or movie
Reading an article about the destination
Recommendation from a travel agent
Holiday brochures
Other / something else
Seeing / hearing an advertisement (To Q3 2023)
Want to get all the results?